What is the Nutra Vertical?

The nutra vertical covers health, beauty, and weight-loss offers—supplements, creams, nutraceuticals. Common models: COD, trial with rebill, straight sale. GEOs include LATAM, EU, SEA, and CIS.

Offers and logistics

Offers often rely on local call centers and fulfillment. Conversion depends on operator scripts and delivery speed. Strong CR on warmed traffic meets strict health-claim policies on Meta and Google.

Moderation

Banned: guaranteed rapid weight loss and fake doctor endorsements. White pages, prelanders, and cloaking are common.

Metrics

Order approval rate, rebill %, chargebacks. True ROI follows lead → approve → rebill, not gross CR alone.