Binom vs Keitaro — and where ATracker fits
Binom and Keitaro are the two most common self-hosted affiliate trackers. ATracker is a third self-hosted option teams evaluate for Tracker Import from either tool, Cost Import, and AI Agent on the same server.
Binom and Keitaro are the two most common self-hosted trackers in affiliate and media buying. Both run on your server; differences are in licensing, UI, update cadence, and integrations. This page is informational — not a ranking of "best tracker".
Binom vs Keitaro (neutral)
| Criterion | Binom | Keitaro |
|---|---|---|
| Hosting | Self-hosted | Self-hosted |
| Pricing model | License — official Binom site | License — official Keitaro site |
| Typical buyer | High-volume media buying teams | Affiliate teams, broad geo |
When teams also evaluate ATracker
- Migration from either tool via Tracker Import.
- Built-in Cost Import and AI Agent on the same self-hosted instance.
- Need a third option without returning to cloud SaaS — see Voluum alternative for the cloud comparison angle.
Decision checklist: How to choose an affiliate tracker.
Frequently asked questions
Should I pick Binom, Keitaro, or ATracker?
Binom and Keitaro are mature self-hosted products with different UI and licensing. ATracker fits when you want Tracker Import from either, built-in Cost Import, or AI Agent + MCP — test all three on trial for your workflow.
Can I migrate from Binom or Keitaro to ATracker?
Yes. Tracker Import supports both via API. See /docs/tracker-import and the Keitaro or Binom alternative pages for migration order.
Self-hosted or cloud?
All three are self-hosted by default. Cloud-managed ATracker is available on request if you do not want to operate the VPS yourself.
Where is the decision checklist?
Read /learning/how-to-choose-affiliate-tracker for criteria (pricing model, postback, Cost Import, migration, GEO infrastructure) before choosing.